Privacy Policy

Effective Date: 7/21/26

At Purrfectly (“Purrfectly”, “we”, “us”, or “our”), we respect your privacy and are committed to protecting your personal information.

This Privacy Policy explains what information we collect, how we use it, who we share it with, and your rights when you visit www.purrfectly.ca or purchase our products.

By using our website, you agree to the practices described in this Privacy Policy.

Information We Collect

We collect information you provide directly to us and information collected automatically when you use our website.

Information You Provide

When you place an order, subscribe to our newsletter, contact customer support, or otherwise interact with us, we may collect:

  • Name
  • Email address
  • Phone number
  • Billing address
  • Shipping address
  • Payment information (processed securely by our payment providers)
  • Order history
  • Customer support communications

We do not store your full payment card details.

Information Collected Automatically

When you visit our website, we may automatically collect information such as:

  • IP address
  • Browser type
  • Device information
  • Operating system
  • Pages viewed
  • Time spent on pages
  • Products viewed
  • Referral source
  • Website interactions

This information helps us improve our website and customer experience.

How We Use Your Information

We use your information to:

  • Process and fulfill your orders
  • Deliver products
  • Send order confirmations and shipping updates
  • Respond to customer service inquiries
  • Improve our products and website
  • Personalize your shopping experience
  • Detect fraud and protect our business
  • Comply with legal obligations
  • Send marketing emails if you have opted in

Marketing Communications

If you subscribe to our newsletter, we may send you:

  • Product updates
  • Special offers
  • New product launches
  • Helpful cat care content
  • Company news

You can unsubscribe at any time by clicking the Unsubscribe link in any email or contacting us directly.

Cookies

Our website uses cookies and similar technologies to improve your browsing experience.

Cookies help us:

  • Remember your preferences
  • Keep your shopping cart active
  • Understand website usage
  • Measure marketing performance
  • Deliver relevant advertising

You can control cookies through your browser settings. Disabling cookies may affect certain website features.

Analytics & Advertising

We may use third-party services including:

  • Shopify
  • Google Analytics
  • Google Ads
  • Meta (Facebook & Instagram)
  • Klaviyo (email marketing)
  • Other trusted service providers that help us operate our business

These providers may collect information about how you interact with our website.

Some advertising partners may use cookies or similar technologies to show you relevant advertisements on other websites.

Sharing Your Information

We do not sell your personal information.

We may share your information with trusted third parties that help us operate our business, including:

  • Payment processors
  • Shipping carriers
  • Order fulfillment providers
  • Website hosting providers
  • Marketing platforms
  • Analytics providers
  • Customer support tools

These providers only receive the information necessary to perform their services.

We may also disclose information when required by law or to protect our legal rights.

Data Security

We take reasonable administrative, technical, and physical safeguards to protect your personal information against unauthorized access, loss, misuse, or disclosure.

While we strive to protect your information, no method of electronic transmission or storage is completely secure.

Data Retention

We retain personal information only for as long as necessary to:

  • Complete your orders
  • Provide customer support
  • Meet legal and accounting obligations
  • Resolve disputes
  • Enforce our agreements

When information is no longer required, it is securely deleted or anonymized.

Your Privacy Rights

Depending on your location, you may have the right to:

  • Access the personal information we hold about you
  • Request corrections to inaccurate information
  • Withdraw consent for marketing communications
  • Request deletion of your personal information where permitted by law
  • Ask questions about how your information is handled

To exercise these rights, please contact us using the information below.

Children’s Privacy

Our website is not intended for children under the age of 13.

We do not knowingly collect personal information from children.

If you believe a child has provided us with personal information, please contact us so we can remove it.

Third-Party Links

Our website may contain links to third-party websites.

We are not responsible for the privacy practices or content of those websites.

We encourage you to review their privacy policies before providing any personal information.

International Data Transfers

Some of our service providers may store or process personal information outside of Canada.

Where this occurs, your information may be subject to the laws of those jurisdictions.

We take reasonable steps to ensure your information remains protected.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

Any changes will be posted on this page with an updated Effective Date.

Your continued use of our website after changes are posted constitutes acceptance of the updated Privacy Policy.

Contact Us

If you have any questions about this Privacy Policy or how your personal information is handled, please contact us.

Purrfectly
Website: www.purrfectly.ca
Email: support@purrfectly.ca